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For immediate release:
March 25, 2021
Contact:
Nicole Meyer 202-483-7382
Louisville, Kentucky. – “I am I, not MEAT.” It is a message from the fish that appears in the latest PETA commercial on buses passing several Long John Silver restaurants in the city, as well as the company’s headquarters, prompting the company to become the first seafood chain to offer one of the latest developments in health and wellness. organic food: vegan fish.
PETA is stepping up its efforts following the release of the Netflix documentary. Sea piracywhich explores the global fishing industry and challenges the notion of “sustainable” fisheries. The group praised the film for explaining how human actions cause widespread environmental destruction.
“Today, most burger chains offer vegan patties, so selling a vegan fish sandwich to help the planet should be an easy task,” says PETA executive vice president Tracy Reiman. “PETA advertising will help everyone sea the gentle and inquisitive animals behind every fish sandwich or shrimp taco. “
More fish die each year for food – billions in US waters alone – than all other animals combined. These animals, now known to feel pain as keenly as mammals, have long-term memory and sing underwater, pierced, crushed, gasped, or cut and gutted, all conscious. Aquafarms, containing thousands of fish prone to lice infestation due to rearing in dirty and cramped enclosures, are creating an ecological disaster.
PETA – whose motto, in part, is that “the animals are not ours to eat,” and which opposes specisism, a worldview based on human superiority, notes that many varieties of artificial fish are available today, including Golden Fishless Filets Gardein and Good Catch’s Plant. Tuna based, New Plant-Based Shrimp from New Wave Foods and Sophie’s Kitchen Vegan Crab Cakes.
For more information please visit PETA.org or subscribe to the group on Twitter, Facebook, or Instagram…
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